Gualala (formerly, Guadala, Walhalla, and Wallala) is an unincorporated community in Mendocino County in the U.S. state of California. It is located 26 miles (42 km) southwest of Hopland, at an elevation of 49 feet (15 m). It is located on the Pacific coast at the mouth of the Gualala River, on State Route 1. It serves as a commercial center for the surrounding area. Gualala was once a logging town, but tourism is now its central economic activity.