deceptive act or practice
Defined in 1 dictionary — Case Law
Definitions from Case Law
From 380 U.S. 374 - Federal Trade Commission v. Colgate-Palmolive Co. · 1965Most cited · 831 citing opinions
It is a deceptive trade practice 'to represent falsely that a televised test, experiment, or demonstration provides a viewer with visual proof of a product claim, regardless of whether the product claim is itself true.