Regulations adopted by the state director of civil defense must prohibit the following practices: (1) exaggerated or misleading claims of protection afforded by shelters;
(2) the use of misleading pictures;
(3) the use of deceptive pricing practices;
(4) the use of guarantees in such a manner as to constitute a misrepresentation;
(5) representations of endorsement by a governmental agency; and
(6) any unfair or deceptive practice.