Upon application of a new insurer for a certificate of authority, the director of the department of insurance shall promptly make an investigation of:
(1) The character, reputation, financial standing and purposes of the organizers, incorporators, and subscribers organizing the proposed insurer or organization;
(2) The character, financial responsibility, insurance experience, and business qualifications of its proposed officers and directors; and
(3) Such other aspects of the proposed insurer or financing as he may deem advisable.