An advertisement of a food, drug, device, or cosmetic shall be deemed to be false if it is false or misleading in any material respect.
Mo. Rev. Stat. § 196.120
Advertisement, when deemed false
Known as the The Missouri Manufacturing Milk and Dairy Market Testing Law
The act spans §§ 196–196 (161 sections).
Effective: 28 Aug 1943; (L. 1943 p. 559 § 9874)
Official source: Missouri Revisor of Statutes. Reproduced from public-domain Missouri statutes; confirm against the official source for the current text. Not legal advice.