(a) The office may sell advertisements in travel promotions in any medium.
(b) The executive director shall adopt rules to implement the sale of advertisements under Subsection (a), including rules regulating:
(1) the cost of advertisements;
(2) the type of products or services that may be advertised;
(3) the size of advertisements; and
(4) refunds on advertisements that are not run.
(c) Proceeds from the sale of advertisements shall be deposited in the special account in the general revenue fund that may be used for advertising and marketing activities of the office as provided by Section 156.251, Tax Code.