Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Fort Payne is a city in DeKalb County, Alabama, United States. At the 2000 census the population was 12,938. The city is the county seat of DeKalb County. It bills itself as the "Official Sock Capital of the World. " In the 19th century this was the site of Willstown, an important village of the Cherokees who relocated to Tahlequah, Oklahoma during the Cherokee Trail of Tears. For a time beginning in 1989, Fort Payne held the world record for "Largest Cake Ever Baked", for a cake of 128,238 pounds (58,168 kg) baked to commemorate the city's centennial. A magnitude 4.9 earthquake occurred here in 2003.