Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Prudhoe Bay is a census-designated place (CDP) located in North Slope Borough in the U.S. state of Alaska. As of the 2000 census, the population of the CDP was 5 people; however, at any given time several thousand transient workers support the Prudhoe Bay oil field. The airport, lodging, and general store are located at Deadhorse; the rigs and processing facilities are located on scattered gravel pads laid atop the tundra. It is only during winter that the surface is hard enough to support heavy equipment and new construction happens at that time. Prudhoe Bay is the unofficial northern terminus of the Pan-American Highway. A few tourists, arriving by bus after a two-day ride up the Dalton Highway from Fairbanks, come to see the tundra, the Arctic Ocean, and the midnight sun, staying in lodgings assembled from modular buildings. Prudhoe Bay was named in 1826 by British explorer Sir John Franklin after his classmate Captain Algernon Percy, Baron Prudhoe.