Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Williams is a city in Coconino County, Arizona, United States west of Flagstaff. Its population was 2,842 at the 2000 census; according to 2006 Census Bureau estimates, the population of the city is 3,094. It lies on the route of Historic Route 66, Interstate 40, and the Southwest Chief Amtrak train route. It is also the southern terminus of the Grand Canyon Railway, which takes visitors to Grand Canyon Village. Because of its location near the South Rim of Grand Canyon National Park, Williams is a major tourist stop and has many inns and motels. Restaurants and gas stations may be seen serving mainly tourists rather than local residents, especially during the summer and holiday seasons. Williams is named after William "Old Bill" Williams, a mountain man and trader who often trapped in the area.