Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Fairfield Bay is a city in Cleburne and Van Buren counties in the northern part of the U.S. state of Arkansas. The population was 2,460 at the 2000 census. The population in its portion in Van Buren County, which accounts for the bulk of the city limits, makes the city the largest in Van Buren County. Fairfield Bay, located on the shore of Greers Ferry Lake, is a leading resort destination and is home to Fairfield Bay Resort, the namesake of Wyndham Worldwide-owned Fairfield Resorts.