Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Romance is an unincorporated community in west-central White County, Arkansas. The community is located approximately halfway between the town of Rose Bud to the north, and the unincorporated community of El Paso to the south. Alternately, the community is about 16 miles (26 km) northwest of Beebe, and less than 5 miles (8.0 km) east of Mount Vernon. Considered as a postal designation, the population of Romance as of the 2000 census was 1,732 residents.