Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
West Point is a town in White County, Arkansas, United States. David Hamilton, 74, has been mayor "since 1972 except for two years he missed for cancer surgery," according to an article in the Searcy, Arkansas newspaper The Daily Citizen ("Mayors bring politics, leadership to ground level" by Warren Watkins, 27 January 2007). “My great-grandfather landed at West Point in 1865 from a steamboat, and homesteaded 160 acres (0.65 km) of land by building a log house,” Hamilton said. The same article gives the West Point population as 208. Incorporated in 1858, West Point marked its sesquicentennial in 2008. According to local legend, cited by the mayor, the town was in the running with Little Rock to be the site of the state capitol.