Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Alturas (formerly, Dorris Bridge, Dorris' Bridge, and Dorrisville) is the county seat of Modoc County, California, United States. Alturas is located on the Pit River, east of the center of Modoc County, at an elevation of 4370 feet (1332 m). As the county seat, the town is a home to regional government offices, including a California Highway Patrol office and a state Department of Motor Vehicles office. Modoc Subdivision track of the Union Pacific Railroad, and the Lake County Railroad, serve the area. The population was 2,892 at the 2000 census, and the ZIP code for the community is 96101.