Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Big Bear City is an unincorporated, census-designated place in San Bernardino County, California immediately east of Big Bear Lake. The population was 5,779 at the 2000 census. Big Bear encompasses Census Tracts 113 (east) and 114 (west). The makeup of Big Bear City is mostly residential with smaller houses and cabins laid out in typical square block fashion. Despite the name, Big Bear City is not an incorporated city.