Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Dulzura, California is an unincorporated community in San Diego County, California. It is located 25 miles ESE of the city of San Diego, about 10 miles north of the U.S. -Mexican border. Although it was also the place of death for former Major League Baseball pitcher Eric Show, it was best known between 1908 and 1914 as the home of a delicacy known as "Clark's Pickelized Figs," a candied fruit that was sold from small firkins at grocery stores across the United States. The figs were produced at Clark Ranch by Frank and Lila Clark. The advent of World War I resulted in a sugar shortage which effectively ended the family business. The Clark Ranch remains in the family to the present day, and the original "Pickle House" is now the ranch office. The landmark Dulzura Schoolhouse was a one-room fixture in the community from the 1900s until it was closed in the 1950s. The ZIP Code is 91917 and the community is inside area code 619. The community is largely rural and has a population of only about 700 people.