Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Point Arena (formerly, Punta Arenas and Puntas Arenas) is a small coastal city in Mendocino County, California, United States. Point Arena is located 31 miles (50 km) west of Hopland, at an elevation of 118 feet (36 m). The population was 474 at the 2000 census, making it one of the smallest incorporated cities in the state. Its main street comprises part of State Route 1, California's coastal artery. Along with a number of other Mendocino County coastal communities, Point Arena is associated with the hippy and subsequent counterculture groups. Its reported economy is largely geared toward servicing the summertime tourist industry. The town is headquarters of the Manchester Band of Pomo Indians of the Manchester-Point Arena Rancheria.