Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Yucca Valley is an incorporated town located in San Bernardino County, California, United States. The population was 16,865 at the 2000 census. However, the town's highway sign lists the current population at 25,500. Yucca Valley lies 17 miles (27 km) west of Twentynine Palms, 37 miles (60 km) north of Palm Springs, 89 miles (143 km) south of Barstow via State Route 247, 45 miles (72 km) southeast of Lucerne Valley and 55 miles (89 km) east of San Bernardino. Bordered in the west by the San Bernardino Mountains and in the south by the Joshua Tree National Park, the Yucca Valley community is located in the Mojave Desert at 3,300 feet (1,000 m) above sea level.