Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Battlement Mesa is a census-designated place (CDP) located in Garfield County, Colorado, United States. The population was 3,497 at the 2000 census. The Battlement Mesa Post Office has the ZIP Code 81636. The community, which bills itself as a "covenant-protected community", is a primarily a group of contiguous subdivisions developed in the later decades of the 20th century, catering to families and retirees. It is located on the flank of a hill on the south side of Interstate 70 across from the older town of Parachute. The two communities together are known as "Parachute-Battlement Mesa". The town takes its name from Battlement Mesa, a basalt-topped mesa that sits to the south of the town.