Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Fishers is a town located in Fall Creek and Delaware townships, Hamilton County, Indiana, with a population of 65,382, according to a special census conducted in 2007. A suburb of Indianapolis, Fishers has grown rapidly in recent decades: about 350 people lived there in 1963, 2,000 in 1980, and only 7,200 as recently as 1990. Fishers was ranked the 24 best place to live in America by Money magazine in 2005, 33 in 2006, and 10 in 2008. In 2009, Fishers was named America's best affordable suburb by BusinessWeek. Fishers was originally named Mudsock. Eventually, the name was changed to Fishers Switch, a reference to the railroad switch assignment. It was named after Salathial Fisher and was later shortened to just Fishers in 1908.