Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Peru is a city in, and the county seat of, Miami County, Indiana, United States. The population was 12,994 at the 2000 census, making it the most populous city in Miami County. Residents usually pronounce the name of Peru like the name of the South American nation of Peru. Elderly Hoosiers commonly use the archaic pronunciation of /ˈpɪəruː/ -oo