Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Covington is a city in Kenton County, Kentucky, United States. As of the 2000 census, the city population was 43,370; it is the fifth-most-populous city in Kentucky. It is one of two county seats of Kenton County. Covington is located at the confluence of the Ohio and Licking Rivers. Covington is part of the Cincinnati – Northern Kentucky metropolitan area and is separated from Cincinnati by the Ohio River and from Newport by the Licking River. Covington is located within the Upland South region of the United States of America; it is also acknowledged as a Midwestern city.