Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Houlton is a town in Aroostook County, Maine, on the United States-Canada border, located at 46°07′32″N 67°50′23″W / 46.1256°N 67.8398°W / 46.1256; -67.8398. As of the 2000 census, the town population was 6,476. It is perhaps best known as being at the northern terminus of Interstate 95 and for being the birthplace of Samantha Smith. The town is home to the annual Houlton Agricultural Fair. Houlton is the county seat for Aroostook County, and as such its nickname is the "Shire Town" and the Houlton High School sports teams are named "The Shiretowners". The Meduxnekeag River flows through the heart of the town, and the border with the Canadian province of New Brunswick is three miles east of the town's center. Houlton was the home of Ricker College which closed in 1978. Primary settlement and center of the town is designated as CDP with same name, Houlton.