Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Sunderland is a town in Franklin County, Massachusetts, part of the Pioneer Valley. The population was 3,777 at the 2000 census. It is part of the Springfield, Massachusetts Metropolitan Statistical Area. Sunderland was first settled in 1713 and was officially incorporated in 1714. It was first known as Swampfield, a name which is now honored by Swampfield Road, but the name was changed to attract more residents. It was renamed in honor of Charles Spencer, the Earl of Sunderland. Historically, the land was largely used for farming. Before the incorporation of Leverett in 1774, that town was a part of Sunderland's territory.