Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Edmore is a village in Montcalm County of the U.S. state of Michigan. As of the 2000 census, the village population was 1,244. Edmore was founded and platted by Edwin B. Moore, a real estate man, in 1878, and named with a contraction of his name. A post office was established on July 22, 1878 with Abraham West as the first postmaster. Its station on the Detroit, Lansing and Northern Railroad was called "Edmore Junction". It was incorporated as a village in 1879 with Moore as its first president. The Edmore post office, with ZIP code 48829, serves most of Home Township as well as portions of Belvidere Township to the west, Douglass Township to the southwest, Day Township to the south, Ferris Township to the southeast, and Rolland Township to the north in Isabella County. Edmore is close to the site of the finds of the forged Scotford-Soper-Savage relics.