Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Oxford is a city in, and the county seat of, Lafayette County, Mississippi, United States. Founded in 1835, it was named after the British university city of Oxford in hopes of having the state university located there, which it did successfully attract. The population is about 19,000, due to the city's recent annexation of five square miles of Lafayette County in all directions. Oxford is the home of the University of Mississippi, founded in 1848, also commonly known as "Ole Miss. " Oxford has been named by USA Today as one of the top six college towns in the nation. It is included in The Best 100 Small Towns in America. Lafayette County consistently leads the state rankings in the lowest unemployment rate per quarter. Both Oxford city and Lafayette County school systems are consistently ranked as "5-star" systems, the highest rating available.