Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Waterville Valley is a town in Grafton County, New Hampshire, United States. The population was 257 at the 2000 census. Waterville Valley attracts many visitors in the winter months with alpine skiing at Waterville Valley Resort and many miles of trails for cross-country skiing. During the summer, attractions include a golf course, tennis courts, and lots of hiking. The Mad River flows through the town, providing great views all year round.