Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Denville is a township in Morris County, New Jersey, United States. As of the United States 2000 Census, the township population was 15,824. Denville is known as the "Hub of Morris County" for its location along major transportation routes at the center of the county. In 1988, as part of the town's 75th anniversary celebration, a time capsule was buried that contained "artifacts" from that era. Denville was formed as a township by an Act of the New Jersey Legislature on April 14, 1913, from portions of Rockaway Township.