Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Montvale is a borough in Bergen County, New Jersey, United States. As of the United States 2000 Census, the borough population was 7,034. Montvale was incorporated as a borough on August 31, 1894, from portions of both Orvil Township and Washington Township, at the height of the Boroughitis craze then sweeping through Bergen County that led to the creation of over two dozen new municipalities in the county in that one year alone. On February 15, 1896, Montvale acquired part of Orvil Township. In 1906, Montvale added further land from both Orvil and Washington Townships, and in 1912, Montvale added territory from Upper Saddle River. On May 20, 1959, portions of Montvale were passed to River Vale, and on December 9 and December 14, 1965, territories were exchanged between Montvale and Upper Saddle River.