Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Pie Town is an unincorporated town on U.S. Route 60 in Catron County, New Mexico, United States. Its name comes from a dried-apple pie business that was established by Clyde Norman in the early 1920s. Pie Town hosts a Pie Festival on the second Saturday of each September. The town and its people were extensively photographed by Russell Lee, a photographer for the Farm Security Administration, in 1940. Pie Town, Lee's photos, and local restaurant "The Daily Pie Cafe", were the subject of an article in the Smithsonian Magazine in February 2005. The town is also home to one of the ten antennas which make up the Very Long Baseline Array.