Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Vestal is a town within Broome County in the Southern Tier of New York, and lies between the Susquehanna River and the Pennsylvania border. As of the 2000 census, the population was 26,535, estimated to have grown to 27,423 in 2005. The Town of Vestal is on the south border of the county and is west and southwest of Binghamton. Vestal is home to Binghamton University which draws visitors to the town through its entertainment and sporting events. The university adds more than 14,000 students to the town and employs more than 3,000 faculty and staff.