Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Leicester is an unincorporated community in Buncombe County, North Carolina, although it has begun a process towards incorporation in 2007. As of 2007, Leicester population is 12,514 people. Since 2000, it has had a population growth of 16.26 percent. The township of Leicester, originally known as Turkey Creek, had a Post Office beginning April 7,1829. The name of the township was changed to Leicester (pronounced les-ter) in 1859. The town was named for Leicester Chapman. His father, Robert Chapman, was a captain under the Earl of Leicester and stationed in Wales. Leicester is part of the Asheville Metropolitan Statistical Area.