Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Supply is a small unincorporated community in Brunswick County, North Carolina, USA located around the intersection of US 17 (Ocean Highway) and NC 211 (Southport-Supply Road/Green Swamp Road). Its name is derived from the use of the Lockwoods Folly River as a trade route in the 18th and 19th centuries. Residents of the nearby beach communities of Holden Beach, Oak Island, Ocean Isle, Caswell Beach, and Sunset Beach often used to commute to Supply for goods and other materials. This practice is still common, but development in the town of Southport and in the Intracoastal Waterway commercial districts has made traveling to Supply unnecessary. A growing number of people are moving to the Supply area, making it hard to find land. Many people who live in the Supply area go to Shallotte to shop and buy things like gas, food,and clothes. Supply is located midway between the town of Bolivia, the county seat of Brunswick County, and the city of Shallotte, and is just south of the Green Swamp. It is also home to Brunswick Medical Center. Chad McCumbee, an ARCA and NASCAR driver, is a notable resident. The novel Holly by Albert French is set in Supply, although the novel indicates that there is a courthouse in Supply, but since Supply is not a county seat it is unclear why the novel so indicates. From 1993-2007 Steve and Kathy Roemer lived there for 13 years and now Frank Roemer lives there with Spot the chocolate labrador retriever and Steve Roemer goes down there for summer vacation with his dad. Only two blocks down the Windsmere Road lives Derek Leung, one of the five Eastern Sophisticated Poets.