Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
New Marshfield is an unincorporated community in central Waterloo Township, Athens County, Ohio, United States. Although it is unincorporated, it has a post office, with the ZIP code of 45766. It is located along State Route 56 west of the county seat of Athens. The B&O Railroad formerly passed through the community, but the line was abandoned in the 1980s.