Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Cheshire is an unincorporated community in Lane County, Oregon, United States. It is located near the Long Tom River and is southwest of Junction City on Oregon Route 36. According to Oregon Geographic Names, Cheshire was a station on the Southern Pacific Railroad line platted in 1913 and originally named Hubert. This name caused confusion with another station on the line, Huber, however, so the railroad company changed the name to Cheshire in 1914. The Cheshire post office was established the same year. Both "Hubert" and "Cheshire" were names chosen to honor James Hubert Cheshire, a favorite child of the people in the area. Today, Cheshire's principal landmarks are a Dari Mart convenience store and a post office serving the 97419 zip code.