Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Tidewater is an unincorporated community in Lincoln County, Oregon, United States located on the Alsea River east of Waldport on Oregon Route 34. Tidewater was named because it is near the of the Alsea River. Tidewater post office was established in 1878. Tidewater is the home of White Wolf Sanctuary, a rescue facility for Arctic wolves.