Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Etters is the name of the post office serving Goldsboro, along with parts of Fairview Township and Newberry Township, York County, Pennsylvania. The name of "Etters," instead of "Goldsboro," was chosen because the name of "Gouldsboro" was already being used by a community in Wayne County, and U.S. Postal Service regulations prohibit the practice of giving two different post offices names which are the same or which sound similar enough that people would confuse the two. The Etters post office gained its name from a local American Revolutionary War veteran, Etter, who owned a tavern near Goldsboro which served as the mail drop-off point for the area. Mail sacks destined for the tavern were marked "Etter's. " The Etters post office is located on South Kister Street in Goldsboro. On October 27, 2002, an article appeared on the front page of the Harrisburg Patriot News titled "Where the Heck is Etters?" that describes how people live in a place and have listed on their driver's licenses a place that is not on a map.