Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Rippon is an unincorporated hamlet in Jefferson County, West Virginia south of Charles Town. The village of Rippon developed in the mid-1800s at the crossroads of the Berryville and Charles Town Turnpike (Route 340), Withers-LaRue Road, and Myetstown Road. A number of farms with large old homes still surround the village, as they have since the earliest settlement in the county. According to the 2000 census, the town has a population of 223. The town was named after nearby Ripon Lodge, although an extra "P" was added to avoid confusion with a town in Wisconsin.