Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Poy Sippi is a town in Waushara County, Wisconsin, United States. The population was 972 at the 2000 census. According to the Poy Sippi Public Library website The Pine River was called "Poygan Sippi" by Potawatomie Indians, because it flowed into Poygan Lake. The name was contracted to Poy Sippi. It is said to be a corruption of an Indian word meaning "Sioux river. " [Source: The Romance of Wisconsin Place Names. ] Poy Sippi has often been described as a "little Swiss village" because of its location between two high hills. During any season, one cannot help but be aware of the beauty of these tree-covered hills when driving into Poy Sippi from either a north or south direction.