Consumer protection refers to the laws designed to aid retail consumers of goods and services that have been improperly manufactured, delivered, performed, handled, or described. Such laws provide the retail consumer with additional protections and remedies not generally provided to merchants and others who engage in business transactions, on the premise that the consumers do not enjoy a sufficient bargaining position with respect to the businessmen with whom they deal and therefore should not be strictly limited by the legal rules that govern recovery for damages among businessmen. The overarching goal is to protect individuals and the interest of the public in general from unfair and misleading activity in business and commerce (such as false advertising and deceptive trade practices) and scams perpetrated by criminals (such as identity theft and pyramid schemes) that harm a substantial number of consumers.
Otto is an unincorporated community in Big Horn County in the U.S. state of Wyoming. It was named for Otto Franc, a local cattle baron who ranched in the Big Horn Basin. The community is located near the Greybull River on Wyoming Highway 30 between Basin and Burlington. Public education in the community of Otto is provided by Big Horn County School District #1. Children attend Burlington Elementary School (grades PK-6), Burlington Junior High School (grades 7-8), and Burlington High School (grades 9-12). All three campuses are located in the nearby town of Burlington.