N.Y. Gen. Bus. Law § 741-d

§ 741-d. Prohibited acts. An automobile broker business is prohibited\nfrom:\n 1. advertising that such automobile broker business has any new\nautomobile in stock;\n 2. advertising any price figure in an advertisement unless such figure\nrepresents the actual price of the advertised automobile, exclusive of\nregistration and titles, fees and taxes;\n 3. starting, completing, or answering any portion of a financing or\ncredit application or the lease or purchase agreement of an automobile,\non behalf of a consumer or dealer, without including on or affixing to\nsuch application or agreement, the name and registration number of the\nautomobile broker business; and\n 4. accepting any payment other than that disclosed under section seven\nhundred thirty-eight or seven hundred forty-one-b of this article,\nwhether from the dealer or buyer of the automobile.\n