Vt. Stat. Ann. tit. 9, § 2502
Requirements for disclosures in advertisements
Redline — July 1, 2021 → current.View current text →
Current — June 1, 2022
As of July 1, 2021
(1) A sponsor shall include in all advertisements or promotions in this State for pay-per-call services the following disclosures in a clear and conspicuous manner: an accurate description of the message content and all material terms and conditions associated with the service;
(1) A sponsor shall include in all advertisements or promotions in this State for pay-per-call services the following disclosures in a clear and conspicuous manner: an accurate description of the message content and all material terms and conditions associated with the service;
(2) the total price of the service, in a typeface and size as large and conspicuous as is the number to be called and displayed immediately adjacent to the number to be called, including: the initial flat rate charge, if any;
(2) the total price of the service, in a typeface and size as large and conspicuous as is the number to be called and displayed immediately adjacent to the number to be called, including: the initial flat rate charge, if any;
(3) the per-minute charge, if any;
(3) the per-minute charge, if any;
(4) the minimum per-call charge, if any;
(4) the minimum per-call charge, if any;
(5) any other charges, if any; and
(5) any other charges, if any; and
(6) where charges are assessed based in whole or in part on the length of the call, the average duration of a call to the service, or if the service is less than 24 hours old, a good faith estimate of the average duration based on the average duration of the similar services;
(6) where charges are assessed based in whole or in part on the length of the call, the average duration of a call to the service, or if the service is less than 24 hours old, a good faith estimate of the average duration based on the average duration of the similar services;
(7) the sponsor's name, address, and customer service number.
(7) the sponsor’s name, address, and customer service number.
(8) A sponsor shall include in all advertisements or promotions in this State for pay-per-call services directed at or likely to be of interest to minors a clear and conspicuous notice that parental consent must be obtained before a minor may dial the number.
(8) A sponsor shall include in all advertisements or promotions in this State for pay-per-call services directed at or likely to be of interest to minors a clear and conspicuous notice that parental consent must be obtained before a minor may dial the number.
(9) No sponsor may use the word “free” or similar terms to describe the pay-per-call service in any advertisement or promotion in this State. Added 1993, No. 99, § 2.
(9) No sponsor may use the word “free” or similar terms to describe the pay-per-call service in any advertisement or promotion in this State.
Cross References
Official source: Vermont General Assembly. Reproduced from public-domain Vermont statutes; confirm against the official source for the current text. Not legal advice.